The White Briefs

@thewhitebriefs

Sometimes the most satisfying objects are the simplest. Like those little cases that go around the head of a toothbrush or banana ... More

Sometimes the most satisfying objects are the simplest. Like those little cases that go around the head of a toothbrush or banana stands, these items have but one purpose though provide the greatest of service to our lives. They are what they are. Completely necessary.

Since 2009, The White Briefs has stood for simple ideas (as most good ideas are) and along the way the company has evolved, but our original white briefs havenʼt, really. Theyʼre humble items with one single function. Pure in their rejection of mediocrity, though proudly generic; white briefs makes experiencing life slightly better. Well, at least when we make them.