CHICMI - The Social Platform for Fashion Overstock

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The most powerful social platform for fashion overstock and samples strategy. We help you achieve your sustainability goals whilst improving engagement with potential shoppers

What do we do?

We make it easy for fashion brands to sell their overstock and fashion samples and market it to a passionate community of fashion lovers. This is done through both online and in-person fashion sale events and showcases in major fashion cities. This allows for exceptional customer relevance all while gathering valuable customer data and analytics.

We optimized the user experience by creating the first fashion focused social network - a place where fashion lovers engage with one another and are able to create their own fashion communities. The direct participation within, and observation of, the wider CHICMI community allows us to provide real-time insights into customers behaviour to help your brand grow. Our technology empowers you to reach the right people in the right environments to ensure high-quality engagement and conversion rate.

How we do it

We have the ability to integrate with most major shipping and stock systems, such as

Shopify

. We provide you with a private dashboard to give you control of your sales and access to sale performance.

We are also capable of providing a full end-to-end experience, handling all order processing and quality control and even taking care of packing and packaging through our network of fulfilment centres.

Why CHICMI is the best

We have the technology of know-how to build an engaging social network which provides strong engagement and potential upsales to help brands shift stock and grow their fan base.

We have a diverse team of experts in tech, fashion, design, and customer service, that enable us to deliver exceptional results for the brands we work with. We have the technology, experience and data that can only come from running thousands of campaigns.

Great value for brands

12,172+

Brand partners across Europe and the USA

USA UK Europe China

Localized market for better sale targeting

520,104+

Active users

23,000+

Brand-user interactions per month

568% ROI

Our partners see great increases on their ROI

$800,000+

Revenue in 5 day online sales

"BEST OF BRITISH"

Work with us!

Promote your in-person events

Free listing
Free RSVP, timeslots or ticketing
Free marketing on CHICMI
Attract relevant local attendees
Free performance analytics

Submit an event

Sell fashion samples and overstock on CHICMI

Free sales strategy advice
Easy and free set up
Free help uploading products
Free marketing on CHICMI
Free sharing on CHICMI social media
Effortless live Shopify sync
Free performance analytics
Free data sharing
Quick and easy revenue payouts
End to end stock management

Start an online sale

Engage with 335,000+ passionate fashion lovers

Free business account
Free brand marketing on CHICMI
Tell your brand story for free
Free video sharing
Free performance analytics

Create your profile

or Get in touch

Our story

In 2015, the idea to make fashion accessible and sustainable was conceived. Historically, the heights of fashion could only be accessed by the privileged few, and the desire for expansion took over. This resulted in the industry becoming one of the biggest polluters in our world. CHICMI discovered the power of circular fashion - a world where fashion is accessible and sustainable.

We started with promoting in-person sale events for fashion brands and soon became the go to place for fashion events marketing. As the CHICMI community grew, the platform naturally transformed into a social network where fashionistas built friendships, enjoyed fashion together, and ultimately played their part in putting fashion on a more sustainable path.

Now, CHICMI promotes both online and in-person fashion events for over 10,000 brands and has become a unique hybrid social network where consumers and brands share, shop, discover, do good and enjoy everything about fashion in one place!

Our vision

Co-Founder and CEO of CHICMI, Aowen Jin, is passionate about creativity and the future of fashion.

After consulting for top luxury brands such as Prada, Chopard, and Gucci, she set up CHICMI to bring people who love creativity together in order to deliver real positive change in the fashion industry.

For her, everyone is a hero of their own story! Whether you are a fashion lover, a designer or a team member, Aowen wants to build a positive social network where everyone is a hero and helps make the world a better place!